Importance of Public and Audience in a Media Convergence...

SCHOOL OF MEDIA, CULTURE AND CREATIVE ARTS ASSIGNMENT COVER SHEET To be attached to all assignments (ALL SECTIONS MUST BE COMPLETED) STUDENT NAME:†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦HAO JING WEI†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ STUDENT ID:†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦15646457†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ UNIT NAME AND NUMBER:†¦MCI212 Consumers, Audiences, Publics and Users DUE DATE:†¦Critical essay 15 October 2012 (by 4pm via email) †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. WORD COUNT:†¦1800 – 2200 words †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. TUTORIAL DAY AND TIME:†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦11am to 2pm, Wednesday, C25†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦............. TUTOR’S NAME:†¦Ms. Lai Jia Weng †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. IT IS ESSENTIAL THAT YOUR TUTOR’S NAME IS ON ALL SUBMITTED ASSIGNMENTS DECLARATION: I declare that I have retained a copy of this†¦show more content†¦According to â€Å"†¦With Telenet Digital TV you can pause programs and rewind programs that you have viewed. You can record a program by simply pushing one button and your recording is immediately stored digitally on a hard disk†¦Ã¢â‚¬  (Digital television, n.d.), so you no longer have to miss your favourite TV programmes! And based on â€Å"†¦However, it’s a great leap to presume that the availability of digital networked technologies turns everyone into active participants.†(van Dijak, 2009, p.44) From these quotes and examples we can see that audiences and publics are not passive any more. Secondly, audiences and publics have more participation and interactive with production company. For instance, Big Brother is a reality TV from United Kingdom and developed in the late 1990s. This TV programme offers audiences go to the onscreen world of the programme, use mobile phones and automatic number redial techniques to try and ensure their candidate in the house emerged the winner. These are two special points of Big Brother. According to â€Å"†¦Over the past 15 years, viewers have increasingly acted as participants in game shows, quizzes, talk shows and make-over programmes†¦Ã¢â‚¬  (van Dijak, 2009, p.43) And â€Å"†¦particularly the surge of reality television has boosted the of ‘ordinary people’ in broadcast productions†¦Ã¢â‚¬  (Teurlings, 2001) and â€Å"†¦In addition, the popularity of personal and communal mediaShow MoreRelatedTelevision Programs : American Idol910 Words   |  4 Pagesvoting process. When it first came out, my family and I were hooked on American Idol. 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